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CLASS OF 2024: THE BEST BEAUTY TRENDS

As the year draws to a close its time to unwind and reflect on your most memorable times… or in this case the best beauty trends. From glass skin and pimple patches to rosemary hair and fluffy brows we’ve lost count of the viral sensations that surfaced in 2024 – and could be following us into the new year.

With that in mind, here at Belle Majestic we’ve done some digging and uncovered the best beauty trends of 2024. By adding up the total TikTok, Pinterest and Instagram tags of each beauty buzzword we can see which skin caremake uphair care or body & wellbeing trend has come out on top.

And as if that wasn’t enough, we’ve also enlisted the help of our expert buyers to reveal what we should be adding to our wish lists come the new year…

So, without further ado, it’s time to find out the best beauty trends of 2024 and our predictions for the year ahead!

IN THIS ARTICLE

MEET THE EXPERTS

  • Hannah Grimes, Belle Majestic Skin Care Buyer
  • Sophia Ghwedar, Belle Majestic Senior Make Up Buyer
  • Abigail Routley, Belle Majestic Senior Fragrance Buyer
  • Polly Yeung, Belle Majestic Junior Hair Care Buyer
  • Lindsey Whiteford, Belle Majestic Body & Wellbeing Buyer

THE BEST BEAUTY TRENDS OF 2024

And the winner’s are in..

A white and burnt orange table listing the top 20 best beauty trends of 2024 showing the total social searches of each.

THE BEST SKIN CARE TRENDS OF 2024

A white and burnt orange table listing the top 10 best skin care trends of 2024 showing the total social searches of each.

As we step into 2024, the skin care industry continues to evolve with cutting-edge formulations, potent ingredients and a strong emphasis on self care. With so many options on the market, it can be overwhelming to choose the right blends for you. But some skin care products are rising above the rest, setting new standards in both efficacy and innovation. “This year we have seen a shift with customers investing in tech to step up their at-home routine, making it a huge year for masks – including LEDeye patches and sheet masks. Our number one product this year has been the Dr Dennis Gross DRx SpectraLite FaceWare Pro as it offers instant brightness, hydration and gratification” explains Hannah. So, whether you’re looking for dew-drenching serums, the latest ingredients or at-home gadgets these are just some of the skin care trends leading the charge.

NATURAL SKIN CARE

Driven by a desire for healthier, more sustainable beauty routines, natural skin care has solidified its place as the leading trend in the beauty industry. With an increasing focus on wellness, consumers are seeking products that not only nurture the skin, but also support its overall health. With over 13 million Instagram searches alone, natural ingredients (we’re talking plant-base oils, herbs and botanical extracts) are replacing synthetic chemicals to not only promote a holistic regime but to provide complexions with gentle, restorative and radiant results too.

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